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6 Trends in Email Marketing to Watch

Litmus

Privacy-proofing. Though privacy has always been high-priority for marketers, the introduction of Apple’s Mail Privacy Protection (MPP) and the looming death of Google’s third-party cookies has put privacy in focus—now more than ever before. Poll hosted on Litmus’ LinkedIn. Newsletters.

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Prepare for the Future of Email Insights and Analytics: Webinar Recording + Takeaways

Litmus

Consumer privacy protection is a huge trend imparting marketing as a whole—and email marketing specifically in the coming months. With Apple Mail Privacy Protection rolling out in September, how we “do email” is changing. See the poll on LinkedIn. 6 tips to prepare for Mail Privacy Protection.

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40 Top Heatmap and Session Replay Tools Reviewed: The Most Comprehensive Comparison Guide

Convert

You can learn, for instance, that visitors from LinkedIn tend to be more interested in checking out your pricing first. That’s why you need to know what’s going on from your user’s point of view. With heatmaps like confetti, you can see a picture of how visitors from various sources experience your site.