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Lead Optimization: 10 audience questions answered

markempa

What does it mean to “enrich data” and “merge/de-dupe”? It also makes it easy to identify duplicates and merge information – that is literally what is meant by the term “merge/de-dupe.”. ” If someone signs up for a free trial of your product, does that automatically make them a lead?

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10 Reasons Why Your Sales Team Needs a CRM tool

SalesIntel

With sales intelligence tools like SalesIntel, users can push leads, contacts, and accounts into the CRM from SalesIntel. You can even de-dupe records before pushing them. Assigning leads to sales reps. Lead nurturing. Calling Tools Integration. Sales email sequences. Sales workflows . Campaign analytics.

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Email Lists: Should You Rent or Buy?

The Point

One vendor that we work frequently at our agency has compiled and de-duped many of the more well-known databases, will allow us to de-dupe their list against a client’s existing database, and guarantees their broadcasts against hard bounces. Cost is around 65-70 cents per name.

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What Do You Need for Successful Nurturing?

ANNUITAS

Lead nurturing is a hot topic right now. It seems that most of my recent conversations with prospects, customers and others in the B2B marketing industry are centered on lead nurturing. My personal experience is that marketers definitely want to (and in some cases, are planning to) deploy lead nurturing of some kind.

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Key Takeaways from IDC’s 2012 CMO Advisory Service Best Practice Series: Realizing the Vision of the 21st Century Lead Management

Adobe Experience Cloud Blog

Capture: make sure you have a lead management system in place to ensure that you are capturing necessary lead information. Data services such as filtering and de-duping are essential to ensure that contacts are managed and that your data is clean. You also will want to define standards, data, procedures, and systems.

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B2B Lead Generation Blog: On building targeted lists for B2B Lead Generation Programs

markempa

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! You will most certainly need their expertise in massaging and de-duping the data.

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Best Practices for Marketing Automation from 11 Experts

Adobe Experience Cloud Blog

When you acquire more leads, give them clear subscription management options. And before you repeat the cycle, clean your database so that only opted-in, de-duped, and non-spam trap emails are used.”. Best Practice #11: Nurture is a Framework for your Content, Not a Story with a Fixed Plot–Build a non-linear nurture.