Liveintent

DECEMBER 21, 2021

There are a dozen other states with similar legislation to the California Consumer Privacy Act (CCPA), and that means big changes are on the horizon. Rather than striving for a balanced portfolio, advertisers have spent heavily on the channels known for providing customer insight.

Privacy Protection 127

Privacy Protection Webinar Metrics Privacy Creativity 127

illumin

JANUARY 22, 2024

With the mass variety of ad forms and the vast user reach on the platform, it offers a lot of flexibility and customization options for marketers that are tailored to their goals and ad purpose. Furthermore, Meta and Instagram are still the kings of social spend compared to TikTok’s 9% social spend. As a result, Meta has been fined €1.2

Paid Content 52

Paid Content Advertisements Advertising Mobile Advertising 52

Single Grain

MAY 31, 2023

Building an effective marketing funnel with AI can deliver remarkable results, enabling personalized customer experiences, data-driven decision-making, and unparalleled campaign optimization. AI for marketing is becoming increasingly essential for businesses striving to stay competitive.

Marketing AI 52

Marketing AI Advertising Agencies Lead Ranking Marketing Automation Services 52

Martech

FEBRUARY 11, 2022

With so many brand messages flooding customer inboxes and smartphones, it’s no wonder marketers are having a hard time connecting with audiences. What’s more, that same data suggests brands may risk losing 38% of customers due to poor personalization. We’ll cover: What is personalization? Examples of personalized marketing.

Work Management 116

Work Management Personalization Marketing Management Marketing AI 116