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How Market Intelligence Will Make Your Marketing Team More Agile

Hubspot

So anytime I see a cheese store, I'll go in and sample everything … for research, obviously. To do this, you might consider conducting a SWOT analysis, so you can look at the competition's strengths and weaknesses. To conduct market intelligence, you'll use internal and external sources of data such as: Surveys. Google Surveys.

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What is Marketing Intelligence?

TrustRadius Marketing

Identifying strengths, weaknesses, opportunities, and threats (SWOT analysis) will help you develop business strategies that play to your strong points. These include email marketing , questionnaires, surveys, forms, polls, focus groups, or even product sampling to generate reviews. Self-Discovery.

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What Types of Freelancers Do I Need for My Content Creation?

ClearVoice

ClearVoice surveyed 2,800+ marketers about their biggest challenges with content, and discovered that finding talented people to create content was three times more challenging than staying within their hiring budget. How to Create a Content Plan: Three Sample Scenarios. SWOT Analysis for Your Business and Content Marketing.

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

Audience research, buyer persona creation, SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, PEST (Political, Economic, Social, Technological) analysis, market segmentation, and risk analysis are some of the tasks the marketing director is responsible for. Which is better – focus groups or surveys?

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Ecommerce Marketing Tips and Tactics for Rapid Growth

Single Grain

Psychographic Information: Understand their interests, hobbies, values, and lifestyle via surveys, interviews with existing customers, and feedback forms. This can be identified through customer interviews, survey responses, and engagement with your brand’s content that addresses future-oriented topics. Google Analytics).

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The Marketer's Guide to Developing a Strong Corporate and Brand Identity

Hubspot

and anyone who interacts with a business has a role in shaping the brand, which is why we've created a very short survey to see what HubSpot means to you. The familiar SWOT analysis can help, actually. When you do a SWOT analysis, you should involve everyone in your company, as well as some of your best (and worst -- yes, your worst!)

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Complete Guide to B2B Marketing

Directive Agency

Here’s a sample of daily inputs for a high-performing VP of Marketing: Assign Daily Objectives For Each Team Member. To provide even more context, here are a few sample topics: Auditing the Link Profile of Over 100 B2B SaaS Firms: Winners and Losers. SWOT Analysis. Run Weekly Performance Meetings and Manage Quotas.