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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

How do you build your library of relevant lead nurturing content? Be sure to give your audience a way to subscribe to get updates either via RSS or via email. Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia. What can you do online?

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Content Curation in B2B Marketing

Online Marketing Institute

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. At the same time, prospects are increasingly spending more time searching for relevant content. it to ensure that it is relevant to the customer.

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How to engage your audience with a content hub

Scoop.it

To gain this control, you need to get intentional about the content you publish and curate. This includes both the content you publish to external audiences (your partners, leads, customers, and more), but also your employees. Content hubs will help you ensure your content doesn’t lose momentum and relevance.

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28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity

Beginner Tips For Your Corporate Twitter Publishing Schedule by Social Fresh. David Clarke explains four ways that businesses can capitalize on Twitter brand pages, including enhanced customization, “turning Twitter into a more sustainable channel of its own. The tool pulls an RSS feed into “Google Docs, finds all of the t.co

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PKM and the Organization - Pollard

Buzz Marketing for Technology

It will be published later this year as a chapter in a compendium book on emerging trends in KM. And the creative people who often had the Knowledge Director thrust upon them conceived of KM as a means for increasing organizational innovation, customer satisfaction and employee retention. The PKM-Enabled Organization.

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11 Clever Ways to Nurture Leads With Your Business Blog

Hubspot

They also probably have some great ideas for content that can specifically help them close those leads as customers. Chat with your salespeople and create a shareable Google Doc or wiki page where salespeople can contribute their blog content ideas on a regular basis. 3) Enable Salespeople With Top Blog Content.

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Doug Johnson Website --Skills for the Knowledge Worker

Buzz Marketing for Technology

Special note from Linworth Publishing : If you say you “saw it on my website, you will receive a $5 discount on any of my books. dougwri RSS. dougwri Comments RSS. Technology communications tools • Students use telecommunications to collaborate, publish, and interact with peers, experts, and other audiences.