ANNUITAS

OCTOBER 26, 2020

We had to: Re-invent how we engaged with prospects and customers; finding new ways to collaborate, trouble-shoot and align. Double down on customer success – as their success is our success! This combination of net-new clients, current customer expansions, and closed-won deals is the result of thinking like Chief Growth Officers.

Account Based Marketing 147

Account Based Marketing Top of Funnel Narrowcasting Peer-to-peer 147

Convince & Convert

MARCH 6, 2012

I made a proposal to my publisher, McGraw-Hill , and this was the tricky part. Maybe Narrowcasting Trumps Broadcasting. If something breaks, bad news for one of their customers, they’re actually looking at what the Klout scores re of the people who are trying to share this information and they’re making decisions.

Case Studies 123

Case Studies Narrowcasting Case Study Enterprise Management 123

Single Grain

DECEMBER 6, 2019

Here are the top reasons why organizations are adopting AI in their business: AI can analyze consumer behavior and search patterns, and use data from social media platforms and blog posts to help businesses understand how customers find their products and services. Surveys show that: Chatbots will power 85% of customer service by 2020.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145