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Decoding generative AI: Top LLMs and the app ecosystems they support

Martech

I’ve been writing about marketing tools for over a decade, and some of my earliest published articles were about the new breed of social media monitoring tools. What type of customer support are you looking for? Do you need your AI tool to integrate with other tools like your CRM, CMS, Google Analytics, etc.? Integrations.

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How To Evaluate an Online Video Platform

Vidyard

After you’ve done an initial outline, check in with team leaders from other departments, including legal, IT, ops, finance, marketing, and sales, to ensure that strategies are aligned and that you’ve captured needs across the company. Do you need a video platform that is more secure than YouTube? P is for Publish. XML sitemaps.

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What’s New with HubSpot Advertising & a Cookieless Future [2023 Update]

SmartBug Media

Marketers need to use their customers’ data to successfully implement paid media strategies that are evolving in a cookieless landscape. HubSpot is preparing for this change by offering tools that allow businesses to gather and utilize first-party data, such as website analytics and user behavior tracking. Using contextual data.

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How to Evaluate an Online Video Platform

Vidyard

After you’ve done an initial outline, check in with team leaders from other departments, including legal, IT, ops, finance, marketing, and sales, to ensure that strategies are aligned and that you’ve captured needs across the company. Do you need a video platform that is more secure than YouTube?

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The Tech Stack You Need to Successfully Execute ABM: 70 Tools to Use

SmartBug Media

ABM aligns marketing and sales by identifying key accounts and building a plan around engaging those people before and after they become a customer. Generally, the stages of this approach look like this: Identify your list of target accounts and ideal customer profiles. Advocate—turn customers into advocates. CMS and Content.

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Humans of Marketing: Erik Bowitz

Conductor

The company was a software service that helped people build their resumes. There was a tool and then attached to it was a CMS where we published resume-writing and job-hunting resources. Christine: Are there specific teams that are successfully brought in on utilizing search insights? Christine: Wow.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Collecta - Collecta is a real-time search engine that includes results from blogs, microblogs, news feeds, and photo sharing services as they are published.