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8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

And according to the “LinkedIn Ads Benchmark Report Q3 2015” published by Marketing Mojo, 79 percent of B2B marketers said that LinkedIn was “effective” at generating leads. eMarketing Association Network. Salesforce.com. From the group introduction: Salesforce.com. Inbound Marketers – For Marketing Professionals.

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B2B Content Marketing: Will Video Kill eBooks?

markempa

We went from zero to 20% to 30% of our opportunities in Salesforce.com resulting from video in the first six months.”. A Shift in Customer Behavior in Content Marketing. Research by eMarketer bears out Linda’s observation: US consumers spent five and a half hours per day in 2015 watching video, an increase of 34 minutes from 2011.

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B2B Lead Generation Blog: Sales Leads Via RSS via Salesforce.com

markempa

« Give Lead Generation Some Respect | Main | Podcast: How Trigger Events improve Lead Generation » Sales Leads Via RSS via Salesforce.com Otter Group CEO, Kathleen Gilroy , pointed me Charlie Woods, Moonwatcher Blog , and his intriguing post on the subject of distributing sales leads via RSS. " Here is his original concept.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

ExploreB2B – Explore B2B – A publishing platform for professionals. Marketingcloud – Marketing Cloud – An extension of SalesForce.com, an integrated way of utilizing SalesForce in the Cloud. Find New Customers www.findnewcustomers.com. Publisher of PRDaily, PR Daily EU, Ragan.com. New York, NY.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity

Technology: Software, Internet. • Diane Davidson – Sr.

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B2B Lead Generation Blog: Give Lead Generation Some Respect

markempa

« Paper Direct Mail is Not Dead | Main | Sales Leads Via RSS via Salesforce.com » Give Lead Generation Some Respect Dean Rieck argues that lead generation is the Rodney Dangerfield of marketing - some give it no respect. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

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B2B Lead Generation Blog: Closed Loop Feedback: The Missing Lead Generation Huddle

markempa

« Time with Best Selling Author Bryan Eisenberg | Main | BeTuitive Publishing Book Review » Closed Loop Feedback: The Missing Lead Generation Huddle In team sports, the huddle is crucial to the success of the team. How many leads have turned into customers? What are the names of prospects who became customers?