Curation Small Business Marketing Storytelling Thought Leadership 
ClickZ
FEBRUARY 21, 2020
With February widely regarded as awards season in the realm of pop culture, we thought we’d get on the act as well and recognize some of the leading personalities in the marketing technology sector. The company’s heavy emphasis on data to curate its offering appears to be paying off — according to Lake, 70 percent of their 2.7
Litmus
MARCH 31, 2020
While everyone has a great story to tell, for Women’s History Month we thought this would be the perfect time to highlight some of the women behind Litmus and hear their career journeys to the email world. I’m a startup person and have worked in lots of small companies. Olga Scott , Senior Software Engineer.
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Webbiquity
MAY 3, 2011
Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Hailing from San Antonio, Alicia is founder and CEO of Sanera, a professional development and training firm for sales and business leaders. AliciaSanera.
Scoop.it
FEBRUARY 4, 2020
By building brand into the thought process of each of these stages, you can create content that not only creates customers, but also creates a connection with those customers. If your focus is on top of funnel thought leadership, your brand’s mission and vision might be more important. Content Goals. What’s trending online.
Marketing Insider Group
MARCH 31, 2014
They created their site “to help small business owners get more business.” They did this by hiring professional writers and experts in small business who wrote about the things that would be helpful to small business owners – to give them the information they needed. Storytelling.
Hubspot
AUGUST 20, 2020
I've written thought leadership posts that could also probably be classified as list posts. The Curated Post. The Thought Leadership Post. The Curated Post. Format: Highlights and curates (usually external) content around a certain theme. The Thought Leadership Post. The How-To Post.
Marketing Insider Group
SEPTEMBER 3, 2014
And they have made no secret of the fact that this site is their largest source of inbound leads for their small business card division. Intel have really set themselves apart with a combination of great design, a personal storytelling approach and consistent distribution. Xerox Real Business. GE Reports.
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