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The Marketing Director’s M&A Survival Guide

Hinge Marketing

From equipment and technology to news subscriptions and CRM systems, identify those resources that can be consolidated. That Board of Directors presentation isn’t going to make itself, and I haven’t met a company yet that didn’t ask Marketing for updated statistics on employees, locations, and certifications. Know your resources.

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Social Pros 30 – Eric Schwartzman, Social Media Boot Camp

Convince & Convert

Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.). Mr. Eric Schwartzman will be joining us here on the program in a minute. Eric’s Social Media Stat of the Week: Twitter Getting More Media Coverage Than Facebook.

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The Best Email Deliverability Guide Ever

Act-On

You work hard on your email marketing programs: developing copy, selecting supporting content, finding the right visuals, making sure the right people on your team have reviewed and approved. And that doesn’t even get into planning automated nurture programs and assigning lead scores to key intent signals. But it needs to be.

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3 Insights on the Impact and Future of Business, Marketing, and Sales Operations

Adobe Experience Cloud Blog

But, business operations do not stop there, as it often evaluates the success of programs against a long-term strategy, helps ensure transparency between departments, and report on top-line initiatives. There Not a Standard Certification. Sales Operations. Key Findings.

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Measure Your Way to Success by Understanding Your B2B Marketing Metrics

Valasys

In keeping with that, we will concentrate on two types of marketing analytics in this article: income metrics and programming metrics. You will internally evaluate the effectiveness of your campaigns, sales-marketing alignment, and database management using program metrics. Programming Metrics: Coping with the Details.

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

Digital marketing is the preferred marketing strategy to generate high-quality inbound leads, as evidenced by these stats: The global digital advertising spending is expected to reach $526 billion by 2024. Set Up an Employee Referral Program. Which is your favorite CRM, and why? 44% of businesses are investing in SEO.

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Social Pros 26 – Richard Owen, Satmetrix

Convince & Convert

Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. Enterprise a CRM and email for businesses of all shapes and sizes, including our own. Eric: We do skip the stat of the week, though.