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True Influence InsightBASE Simplifies Use of B2B Intent Data

Customer Experience Matrix

But while the promise of intent data is irresistible – “reach prospects with demonstrated interest in your product!” – the reality is less appealing. B22B lead generation vendor True Influence today announced a new product to help fill these gaps. So, what distinguishes InsightBASE from other intent-based products?

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ICON16: How Infusionsoft Plans To Dominate Small Business Marketing (and Make Life Better For Small Businesses Everywhere)

Customer Experience Matrix

Some companies serving small business have indeed reached multi-million client counts (see table), but their products cost much less and are essential for basic operations.** Infusionsoft’s challenge is to convince a large fraction* small business owners that their product is also essential. million $1.6 million $1.6

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Enhancement Round-Up Q2 2021

Lead Liaison

Updates include new Guidelines for Games, Global Leaderboards with Automated Leaderboard Data Export, Easy On-Off Activation Toggles, 5 Amazing New Activations, Filter Criteria for Pick-a-Winner, Event in a Box for Event Organizers, and Deal Filtering by Product or Service. See the details on these important enhancements below.

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The B2B Marketer’s Quick Start Guide: Sales Intelligence

Heinz Marketing

Some of these features might include CRM overlap and integration where the capabilities span across multiple platforms, data cleaning/cleansing, social media integrations, and technology prospecting. Eliminate productivity bottlenecks and create more sales conversations with email and phone automation. Let’s get into it!

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Reborn AutoPilot Aims to Simplify Multi-Channel Marketing

Customer Experience Matrix

These include Salesforce.com for CRM, InsideView and FullContact for data enhancement, Twilio for text messaging, Lob for postcards, Segment for event tracking, and GoodData for reporting. It sees itself as filling the gap between simple email systems and enterprise marketing automation products.

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Content Marketing Analysis: How to Win The CRM SaaS Market

Marketing Insider Group

For many product and service companies, it is an evolution. It starts with defining product-market fit. For more nearly 40 years, Customer Relationship Management (CRM) has beeb software-based and data-driven. Stick around to learn more about the key players in the CRM game. What is CRM and why is it important?

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Most Exciting Marketing Technologies to Adopt in 2017

Leadspace

The real-time CRM and Marketing Automation data vendors (including Leadspace) should have another big year based on the growing acknowledgement that this type of service dramatically enhances the performance of these massive CRM and MA investments companies have made. Real-time content/offer management.