How D2C healthcare marketers can stay flexible in 2021
Liveintent
JUNE 15, 2021
“CPM, CPC, and CPAs are going to go up. ROAS is going to go down. And they can’t do that if their data is locked behind Facebook’s walled garden, never to be activated outside of that singular platform. SimpleHealth , a forward-thinking reproductive wellness organization, has been doing just that.
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