Liveintent
JULY 14, 2021
An original two-week lock down turned into four, then six, and so on, driving entire industries to a halt; advertising and publishing were not without exception. An original two-week lock down turned into four, then six, and so on, driving entire industries to a halt; advertising and publishing were not without exception. Yes: 87.2%.
Liveintent
JUNE 15, 2021
“CPM, CPC, and CPAs are going to go up. And they can’t do that if their data is locked behind Facebook’s walled garden, never to be activated outside of that singular platform. SimpleHealth , a forward-thinking reproductive wellness organization, has been doing just that. ROAS is going to go down.
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Digilant
APRIL 10, 2020
” Any normal week, I don’t think twice about these messages, removing the notification from my lock screen. If you are investing in social, take advantage of lower CPMs to double down and get more bang for your buck. However, as we all know, the last few weeks have been anything but normal.
Digilant
APRIL 10, 2020
” Any normal week, I don’t think twice about these messages, removing the notification from my lock screen. If you are investing in social, take advantage of lower CPMs to double down and get more bang for your buck. However, as we all know, the last few weeks have been anything but normal.
Metadata
SEPTEMBER 28, 2023
Those numbers can eat into your budget quickly, but accepting that you’re locked into that CPL or CPO forever and writing off paid social as “too expensive” is a mistake. Let me tell you a story. I began working for Armorblox in 2019, and my job was to drive pipeline. I was the Director of Revenue Operations & Demand Generation Strategy.
Oktopost
JUNE 28, 2022
Deloitte does a great job promoting its organization without trying to lock down sales. Yes, Twitter is no longer the platform solely for 280-character anecdotes or quick news snippets. It’s also the perfect place for B2B organizations to reach their target audience. Let Your Branding Shine. Avoid Constant Sales Posts.
Bionic
MAY 5, 2023
Online Display : measured in impressions, purchased by CPM, priced in net, KPIs include clicks and conversions. Social : measured in impressions, purchased by CPM, priced in net, KPIs include likes and engagements. Digital video : measured in impressions, purchased by CPM, priced in net, KPIs include viewing metrics.
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