Bionic

FEBRUARY 23, 2023

If you’re not using the same IDs as others, there’s no way to leverage data outside your organization, nor measure your performance against industry benchmarks. To leverage industry data, you’ll need access to a directory of industry standard identifiers, such as vendor ID, program ID, and product ID.

Marketing AI 84

Marketing AI Media Plans Training Planning 84

Valasys

SEPTEMBER 4, 2019

Apart from the direct visits on the website URL, organic visits & display advertising ads are often two other major drivers of the website traffic. Unlike a Facebook metric, a Facebook KPI is well aligned with the overall business objectives of an organization such as something that ultimately drives revenue.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Valasys

AUGUST 1, 2019

The two vital features that B2B marketers need to understand about the LinkedIn news feed are: It is primarily focused on native, organic content It is based entirely on algorithms. Text Ads: These relatively simpler ad campaigns can be used to create pay-per-click (PPC) or cost-per-impression (CPM) ads.

Paid Content 45

Paid Content Advertising Agencies Linkedin Advertisements 45

Valasys

SEPTEMBER 16, 2019

Make the most of LinkedIn’s deep Targeting Functionalities: Once the LinkedIn page of a brand reaches at least 300 followers, the marketers can target organic updates to specific industries, functions, seniorities, locations as well as the languages. Optimizing the total Number of Followers on LinkedIn.

Paid Content 40

Paid Content Linkedin Optimization Marketing & Strategy 40