Remove Cost per Lead Remove Linkedin Remove Traffic Remove Webcast
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B2B Hubs Or PPC? Are All Leads Created Equal?

Online Marketing Institute

Mar 17, 2010 at 11:34am ET by Andy Komack B2B companies crave leads. Good leads. Quality leads. Both Pay Per Click Advertising (PPC) and Buyer Hubs/Lead Generation sites offer opportunities to cap the Cost Per Lead and gain some control (which is not as easy in other media, save Direct Response.)

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An Important Guide to B2B Content Syndication

Valasys

According to a research from Salesbox, the following are the most popular types of content used in B2B content syndication strategies: 85% of the marketers prefer whitepapers 60% of the campaigns include webcasts 50% of the campaigns include creating infographics & 35% of the campaigns include writing articles. Well, it does.

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Ultimate Guide to Implementing Content Syndication Effectively for Marketing

PureB2B

Telemarketing, cross-posting material on LinkedIn, cold email, and running PPC advertising are all popular B2B content syndication methods. If you are already getting steady traffic to your existing content, you might wonder what is the need for content syndication? PPC (Pay Per Click) Advertising. Content syndication tactics.

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Ultimate Guide to Implementing Content Syndication Effectively for Marketing

PureB2B

Telemarketing, cross-posting material on LinkedIn, cold email, and running PPC advertising are all popular B2B content syndication methods. If you are already getting steady traffic to your existing content, you might wonder what is the need for content syndication? PPC (Pay Per Click) Advertising. Content syndication tactics.

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Targeted Marketing 101: What Is It, How Does It Work, and Examples

Metadata

Cost-effective email campaigns provide product education, build relationships, drive website traffic, create brand awareness, and increase conversions. Facebook, Instagram, and LinkedIn targeted marketing. Making an impact through paid social can get costly and competitive quickly, especially for B2B businesses on LinkedIn.

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12 (of the) Best Content Marketing Guides, Tips and Tactics of 2011

Webbiquity

Citing research showing that “Social media campaigns with a robust content marketing strategy provide approximately seven times the number of leads/conversions as a social media campaign without,” Chad Pollitt shows how content marketing positively affects conversion rates, SEO, referral traffic and branding.