Metadata

APRIL 8, 2024

As a user for three years and now Metadata’s Head of Growth , I’ve seen firsthand how our platform can help B2B marketers of all stripes move the needle with smarter audience targeting , more accurate measurement, and optimizations aimed at actual dollar signs. I ran demand and operations, so my job was simple: generate and optimize leads.

Cost per Lead 52

Cost per Lead CPO B2B Marketing Advertising Agencies 52

Metadata

JANUARY 8, 2024

Liam outlined these backburner metrics in his DEMAND session as follows: Cost metrics: Metrics that measure the cost per something —think cost per lead (CPL) and cost per acquisition. Schedule a demo today. But to do that, you’ll have to reimagine measurement as you know it.

Cost per Lead 52

Cost per Lead Demand Ideal Customer Profiles Marketing Analytics Tools 52

LeadSquared

JUNE 22, 2021

I am sure that a remarketing campaign based on this audience will help you generate high intent leads, assuming that your audience size is decent. The optimization goal for this ad will be maximum video views i.e., LinkedIn will push your video to the maximum number of people and aim to maximize the number of views for your video.

Paid Search Agency 52

Paid Search Agency Linkedin Cost Per Click Ads 52