Capstone Insights

SEPTEMBER 12, 2018

The majority of these blogs are written by customer success vendors, such as Totango , Gainsight , and ClientSuccess which help organizations manage customer relationships, contract renewals, and contract expansion. Are customers leveraging this information, and, if so, how does this correlate to their product usage behavior changing?

Work Management 40

Work Management Marketing Management Ad Building Paid Search Agency 40

SalesIntel

JANUARY 10, 2024

Don’t allow any vendor to cherry-pick. This allows them to pressure you into repurchasing their license with the threat of deleting your data or facing legal action. Regular updates, helpful tips, or training materials contribute to users’ understanding and proficiency with the platform. Look at deliveirability.

Ideal Customer Profiles 40

Ideal Customer Profiles B2B Sales Advertising Agencies Marketing Budget 40

Convert

MARCH 21, 2023

But, when selecting a vendor, go with a platform that offers versatile functionality and gives you room to grow with your experimentation and analysis needs. Deborah O’Malley Also, if you’re a SaaS vendor interested in mapping your app, you want a tool that offers heatmapping for apps and has a dynamic heatmap feature.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

TrustRadius Marketing

NOVEMBER 2, 2022

The vendor boasts users among ninety-nine percent of the Fortune 500, and that their customers include Google, GE, NBC Universal, and Johnson & Johnson. At present, the vendor states that more than 70,000 users at customers including Google, Atlassian, Uber, and Capital One leverage Groove. LEARN MORE. LEARN MORE. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Directive Agency

JULY 8, 2019

So, as people move through stages of relationship, you have opportunities to nurture, educate, train, activate, et cetera, et cetera, whatever phrases you want to put around that, and you can use video in those. The other person was a licensed therapist. Here, I’m talking software, but really anyone can do this.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

So, as people move through stages of relationship, you have opportunities to nurture, educate, train, activate, et cetera, et cetera, whatever phrases you want to put around that, and you can use video in those. The other person was a licensed therapist. Here, I’m talking software, but really anyone can do this.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Convert

MARCH 13, 2024

Then, we cover the consciousness quotient (CQ) of the tool vendor. Here’s Simon Girardin’s take: His last point fully aligns with our #TeamOverTools belief: “It’s not only about a SaaS license for a tool that splits traffic into testing variations. CQ measures how much a company or brand cares about its impact on the planet.

Budget Programs 52

Budget Programs A/B testing Enterprise Management Tools 52