How Problematic Ads Get Approved (And Ways We Can Prevent Them)
Contently
JANUARY 22, 2020
From the first creative briefs to production of the final commercial, we went through rounds of focus groups, concept testing, collaborative meetings, and edits. The concept performed well in focus groups, so we moved to filming and production, some of the final steps before an ad goes to air. Much like the U.S.
Let's personalize your content