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Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

&# Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? Where can you find the best online tools for competitive intelligence? The top 24 facts for selling more in B2B by LEADSExplorer. Seed this on Newsvine. Add this to Mister Wong.

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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

Taking it to the next level, tools and platforms exist that cross-reference the IP visitor with company ID if known, and in the case of a web form, prospect ID. JumpLead , Leadlander , LeadsExplorer and ProspectVision have similar functionality. The issue here is improving conversion rates while capturing intelligence.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) I’m sure I forgot a few.

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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

Right from lead data capturing, lead nurturing to lead qualification , technology has been evolving to help automate the demand generation process and help marketing and inside sales work smarter. Are you investing enough in Sales Research? Do You Know Them?