B2B Lead Generation Blog: Closed Loop Feedback: The Missing Lead Generation Huddle
markempa
JULY 7, 2006
Companies that make closed loop feedback work have higher lead-conversion rates than those that do not. Neither Salesforce.com nor Sugar CRM are. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Otherwise, youre dealing with to much lead quality variance.
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