Buzz Marketing for Technology

JUNE 27, 2008

Comments on this article can be sent to the author at chris_dede@harvard.edu and/or can be posted to the web via the link at the bottom of this page. The term Web 2.0 Whereas the twentieth-century web centered on developer-created material (e.g., Interactive media that facilitate these Web 2.0

Web 2.0 100

Web 2.0 Wikipedia Opinions Peer-to-peer 100

Online Marketing Institute

NOVEMBER 2, 2010

A new CMO walking into her new job in a B2B company ought to be able to ask for the Book of Learning and be given a big, fat ring binder (or wiki URL). Our recent Project Open Kimono is one example -- a living B2B case study tracking our most recent content marketing campaign: the B2B Marketing Manifesto. But we do fight this tendency.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Biznology

JANUARY 16, 2012

If Wikipedia can be as good as Britannica, we could replace all our outdated corporate knowledge repositories with wikis. The wisdom of crowds would run its magic, and we’d have high quality and up-to-date content we can rely upon. Six years later, we can safely say that the predicted wiki utopia never materialized.

Wiki 80

Wiki Wikipedia Web 2.0 High Quality Lead 80

Buzz Marketing for Technology

JUNE 28, 2008

Other Terms Of Service Violation. ));"/> " style="display:none;" align="center">. Creative Web 2.0 I Am Knowledge Worker 2.0. E-Learning 2.0 E-Learning 2.0 ? Like wikis and collaborative writing â?? It looks like Web 2.0 content author, publisher, classifier) Distributed metadata â??

Web 2.0 100

Web 2.0 DMCA Disintermediation RSS 100