Content Standard

MARCH 20, 2017

If you have a customer list that you’ve grown over time, filled with active subscribers, and ones relevant to your target market, excellent! Your content strategy has to target your lists to their bull’s-eye, and to do that, you must segment. Expired Lists. Think about a bull’s-eye target. The reason for the success?

Email Campaigns 47

Email Campaigns Campaigns Sales Genius SMB 47

Inbox Insight

FEBRUARY 26, 2018

According to the Content Marketing Institute , Email Marketing is the content distribution method most used by B2B marketers, leading the way ahead of LinkedIn, Twitter, Facebook, Google+, Instagram, YouTube and print. It can be used across subject lines, templates, content, call to action buttons, copy, imagery, you name it.

Marketing AI 40

Marketing AI Trends Sales Genius Opt-out 40

Online Marketing Institute

JULY 31, 2009

One side of the supply helps firms generate demand — acquire leads in a sales-led “push” model, one that feels more focused on outbound communication. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I’m sure I forgot a few. All rights reserved.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40