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8 Surprising B2B Use Cases for Chatbots

The Point

OCTOBER 29, 2021

Lead nurturing has long since become more than just an email channel, as marketers expand nurture campaigns to include channels like remarketing, content syndication, paid social, and even direct mail. Driving Blog & Newsletter Subscriptions. or point the reader to related content (“Interested in [topic]?

Account Based Marketing 350
Account Based Marketing B2B Marketing Automation Services Demand Generation Agencies 350
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10 Ways to Generate More Leads from Your Business Blog

The Point

SEPTEMBER 23, 2015

And no, #1 is not “write better content” (because you already knew that.). Optimize post titles for search. It’s highly likely that most of your blog traffic will come, not from visitors wandering over from the main corporate site, but through search. Excerpt long-form content as blog posts.

Business Blogging 100
Business Blogging Lead Scoring Lead Ranking Generation 100
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