Litmus

FEBRUARY 5, 2024

Email authentication Email authentication looks at the source of an email to see if it’s valid. Also called domain authentication or validation, email authentication helps prevent spoofing and phishing scams (like emails meant to look like they come from Amazon or your bank—but don’t). List-Unsubscribe.

CAN-SPAM 109

CAN-SPAM Deliverability Phishing Domain 109

Litmus

JULY 15, 2022

In addition, Litmus Spam Testing offers best practices to help you prioritize technical issues you should address before you send, and tips and tricks for more minor issues that could impact inbox placement (but won’t necessarily derail your email campaign) and how to resolve them. A lot of factors can affect your email deliverability.

CAN-SPAM 85

CAN-SPAM Deliverability Phishing Domain 85

Litmus

OCTOBER 1, 2021

You work hard to craft the right message and perfect design for your email campaigns. But those hours and hours spent optimizing your copy and troubleshooting tricky rendering issues are wasted if those emails don’t make it to the inbox. Understanding what causes an email to land in the junk folder can be difficult.

CAN-SPAM 85

CAN-SPAM Deliverability Domain Ad Exchange 85