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ClickInsights: What was your "Aha" moment in 2010? - Part 1

Ambal's Amusings

My aha moment in 2009 happened when I published a report called the Social Media Marketing Industry report and it became one of the most talked about items on Twitter for two days running. He’s all about writing helpful content and making screwy videos. The Content Marketing Playbook. Michael Stelzner's Aha Moment.

Paper 100
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ClickInsights: What was your "Aha" moment in 2009? - Part 1

Ambal's Amusings

My aha moment in 2009 happened when I published a report called the Social Media Marketing Industry report and it became one of the most talked about items on Twitter for two days running. He’s all about writing helpful content and making screwy videos. The Content Marketing Playbook. Michael Stelzner's Aha Moment.

Paper 100
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ClickInsights: What is the biggest mistake to avoid when writing a white paper?

Ambal's Amusings

White Paper FAQs. Stephanie Tilton is an expert case study and white paper writer who helps B2B companies advance the sales cycle by engaging prospects and customers. Gordon Graham's White Paper FAQs. Sarah Mitchell is a freelance copywriter with a focus on B2B content, specifically case studies and white papers.

Paper 100
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Killer Questions to Ask Before Starting a White Paper Project

Ambal's Amusings

How can you create a white paper that serves it purpose - create high quality leads, provide useful information to potential customers etc. By asking your SME these additional questions as part of your content interview process, you can craft a more effective white paper that fully engages your designated target audience.

Paper 100