B2B Content Marketing Trends in the Software Industry: CMI Survey Recap
KoMarketing Associates
MAY 1, 2013
and Canada, represents a full range of industries (advertising/marketing, software, consulting, manufacturing, healthcare, and finance), functional areas, and company sizes. Webinars/webcasts (88%). YouTube (69% vs. 61%). The report, which highlights responses from more than 1400 B2B software marketers across the U.S.
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