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InsightSquared Offers Certification Training at Ramp 2019

InsightSquared

Earn Certification (IS2 ’19) Badge for InsightSquared’s Revenue Intelligence Software – Wednesday, June 12, 2019 – Boston. The company is bringing more than 500 sales, marketing, and operations practitioners, along with the sales and marketing leaders they advise, together for the revenue operations event of the year.

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5 Sales Pitch Examples Too Good to Ignore

Hubspot

Your sales pitch can make or break the deal, so it’s a good idea to have that nailed down before meeting with your customer. I’ve been in sales for 15 years and have heard some really great pitches and some really bad ones. I’ve been in sales for 15 years and have heard some really great pitches and some really bad ones.

Examples 101
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Share your best solutions for marketing operations and technology challenges at MarTech in Boston

chiefmartech

Our MarTech conference in San Jose kicks off this week, but we’re already hard at work on planning our next event in Boston, September 16-18. But marketing technology and operations is becoming a more mainstream profession. We’re seeing patterns of martech management turning into rules and frameworks. GDPR, CCPA).

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Marketing Attribution: 3 Approaches to Proving Content ROI

Content Standard

Your boss, the CMO, comes to you panicked because marketing fell short of its goal of driving 25 percent of new business for the quarter. He is looking for other ways to show marketing attribution and contribution last quarter. On the first sales call, the sales person should ask the lead, “How did you hear about us?”

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Why a Single Source of Truth Is a Huge Deal

Full Circle Insights

At the 2020 Dreamforce conference, Salesforce CEO Marc Benioff rolled out Customer 360 Truth, announcing that the company had built a single source of truth into its platform. A Single Source of Truth for Marketing and Sales. We’ve seen what a difference it can make when sales and marketing share a single source of truth.

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The Ultimate Guide to Managing Remote Marketing Teams

Hubspot

Behind many great teams are great managers. Take my manager for example. Each day, she oversees a team of blog writers and editors, reports on the HubSpot Blog's progress to stakeholders, and also manages many of the logistics and processes that keep our site running smoothly. How to Effectively Manage Remote Teams.

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Interested in Leveraging Predictive Analytics? You’ll Need to Get Marketing Attribution and Funnel Metrics Right First.

Full Circle Insights

There is a steady interest in predictive analytics from B2B marketers – possibly related to the popularity of account-based marketing (ABM). In marketing, predictive analytics is about understanding the customer journey. Can predictive analytics help you accelerate the buying cycle?