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B2B Social Media – 10 Tips From The Definitive Guide To Social Media

Adobe Experience Cloud Blog

We know it’s a necessary tool for seed nurturing and demand generation , but in many cases, B2B marketers are still not sure where to begin. Develop linkbait & use anchor text links. 4. Facebook 101. DO use Facebook status updates to include powerful tidbits of information, similar to Tweets. Add a human touch.

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Top 5 Inbound Marketing Articles to Start the Week: Linkbait Techniques

Hubspot

Linkbaiting often gets a bad rap, yet creating great content that generates inbound links is hardly a questionable technique. Our top inbound marketing article of the past week challenges the stereotype that linkbaiting is controversial and offers several great tips for creating link-worthy content.

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9 Invaluable Lessons From Failed Link Building Campaigns

seo.co

If you’re looking to make some casual friends at a digital marketing conference, you’ll want to bring up some safe, casual topics like social media or video content. Around 2008, “linkbait” became a popular concept and people began publishing anything they could – whether truthful or not – just to attract links and attention.

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14 Unique Types of Content Every Marketer Should Try

Hubspot

Funny cartoons that are relatable to people in your industry are sure to garner you more social shares than the average text update -- and they'll stick around on the web longer, likely generating some valuable inbound links and traffic as a result. And, don't tell anyone we told you this, but they make excellent linkbait!