Funnel Metrics for Marketing Superheroes, Optimization and Every Step
Full Circle Insights
OCTOBER 31, 2023
Marketers, and really everyone involved in the go-to-market process at a company, are superheroes. Here are some of the examples we discussed during the webinar: MQL-to-SAL Conversion Rates SAL-to-SQL Conversion Rates SQL-to-Opportunity Conversion Rates Opportunity-to-Won Conversion Rates (don’t forget volume and velocity here!)
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