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LeadSloth

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5 Ways to Use Social Media in Marketing Automation

LeadSloth

After some initial research, start interacting on the preferred Social Networks and measure the results: add tags to your social media interactions, so you see if it drives new people to your site. It’s not just status information like the employment history from LinkedIn, but also real-time info from sites like Twitter.

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Marketing Automation Trends for 2010

LeadSloth

1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (3) I could not agree more with these predictions. (1)