Webbiquity

MARCH 15, 2016

As winter comes to an end, so too does the Winter Wonderland of Marketing Stats series that’s been running here over the past few months. This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. Is it truly random?); But apparently not.

Stats 100

Stats Business Blogging Enterprise Management Paid Search Agency 100

Outgrow

AUGUST 18, 2022

Welcome to the Marketer Of The Month blog! . We recently interviewed Sydney Sloan for our monthly podcast – ‘ Marketer of the Month ’! The biggest challenge that CMOs of this decade are facing. Sydney’s involvement in customer experience management for Adobe’s most strategic customers. About our host: .

Lead Ranking 52

Lead Ranking Enterprise Management Work Management Planning 52

Metadata

FEBRUARY 22, 2021

This is the fourth category I’ve created in my software career. I’m kind of a hybrid Product Manager, Product Marketing geek. I’ve spent my life building software for big companies. He joined HP Software and became my boss and he’s why we’re talking. We do spend and travel management.

B2B 52

B2B Enterprise Management Work Management Marketing Management 52

Content Standard

AUGUST 26, 2015

As brand marketers, we’re gearing up for our Q4 overviews, where we lay forth our 2016 budgets and plans and hope neither gets torn apart too much. Content strategy has undeniably earned its place in enterprise marketing budgets this year. In the past, there was a clear difference between a marketer and a content marketer.

Budget Programs 40

Budget Programs Planning Marketing Budget Creation Trends 40

Metadata

MARCH 16, 2021

So I’m Dee Anna McPherson, I’m the CMO at Invoca. Previously I also ran marketing for Hootsuite and Yammer, so three different times kind of creating categories in very different stages. ” My name’s Joe Chernov, I lead the marketing team at Pendo. Dee Anna McPherson: Sure. Thanks for having me today.

Marketing Analytics Tools 52

Marketing Analytics Tools Enterprise Management B2B Work Management 52

Webbiquity

JUNE 6, 2011

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. He said, “Few communities appear ex nihilo at the behest of a technology vendor.”. According to Tom Grant , Ph.D,

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

SWZD

JULY 1, 2019

How are Machine Learning and Personalization transforming Marketing? We learned about this topic and many others when we spoke recently with Andy Zimmerman , Chief Marketing Officer at Evergage. I thought it was an especially appropriate term in the startup world.”. About Evergage. Background and Career.

Personalization 48

Personalization Enterprise Management CMS Development Marketing Automation Services 48

chiefmartech

MARCH 14, 2017

This will be the biggest and best one yet, with 70+ sessions, 100+ speakers, 100+ exhibitors and sponsors, and 2,500+ marketing and marketing technology leaders gathering together to meet, learn, and be inspired by each other. Learn how your peers strategically organize their marketing stacks.

Enterprise Management 47

Enterprise Management Planning Work Management Marketing Management 47

Metadata

FEBRUARY 16, 2021

I’m VP of marketing at metadata.io, guest hosting for our CEO, Gil Allouche. I’ve got two really marketing powerhouses on the program today, one, I actually have the opportunity to work with. I really, really love what you guys are doing at Gong from a marketing perspective. I was the first marketer at Gong.

Enterprise Management 52

Enterprise Management Paid Content Sales Management Work Management 52