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The Deep Integration Between Swrve And Eloqua

Valasys

The global leader in intelligent customer engagement, Swrve, announced on February 7 th 2019 that they will be integrating with Oracle Eloqua – a part of the Oracle Marketing Cloud – so as to even out the playing field for mobile marketers and to provide best-in-class mobile marketing communications which will expand Eloqua’s core functionality.

Eloqua 56
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MRP & Oracle: Email Marketing With ABM Precision

Valasys

On 23 rd January 2019 MRP, a leading global provider of AI-powered customer acquisition software and services announced its collaboration with Oracle Marketing Cloud. This partnership was made for the sole purpose of empowering email marketing as an integral and coordinated component of it Account-Based Marketing programs.

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Marketing In Real-Time – The New Trading Room Floor

Marketing Insider Group

By Brian Kardon - CMO, Lattice Engines. I vividly remember a lunch with my friend, David Meerman Scott – author, digital, speaker extraordinaire and recovering CMO. At the time, David was working out some ideas for his soon-to-be best-seller Real-Time Marketing & PR and I was chief marketing officer at Eloqua.

Eloqua 100
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Sales Pipeline Radio, Episode 236: Q & A with Justin Shriber @jshriber

Heinz Marketing

By Matt Heinz , President of Heinz Marketing. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

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Most Exciting Marketing Technologies to Adopt in 2017

Leadspace

After creating, building, and leading the Oracle Marketing Cloud from obscurity to industry leadership for the last 3 years, which was a beyond-amazing career experience (thank you Oracle!), Hello, all, and here’s to a promising 2017! As most of you know, I had a big change in 2016. Real-time content/offer management.

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THE HACKIES: A CMO’s guide to integrating marketing technologies

chiefmartech

Is your marketing team having challenges in seamlessly planning and executing campaigns with the tools they use? In supporting your company’s business objectives, you may realize that your existing martech stack doesn’t meet your current marketing needs due to one or more systems: Not having the required capabilities.

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AI for Marketing: Best Examples of How AI Helps in Advertising

Single Grain

AI for marketing is becoming increasingly essential for businesses striving to stay competitive. Building an effective marketing funnel with AI can deliver remarkable results, enabling personalized customer experiences, data-driven decision-making, and unparalleled campaign optimization. Work With Us What Is AI for Marketing?