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Engagement is Everything: Our Takeaways from Marketing Nation 2015

Vidyard

APRIL 17, 2015

During a breakout session on Tuesday, Taulia CMO Joe Hyland showed marketers how they use humour in their video content to tell engaging stories in an otherwise unsexy industry, and have driven huge results from their video campaigns. John Legend charming a room full of marketers.

Narrowcasting 51
Narrowcasting Advertising Agencies P2P Work Management 51
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5 Goals to Help You Think Like a Chief Growth Officer in 2021

ANNUITAS

OCTOBER 26, 2020

However, CMOs are at a crossroads – and 2021 needs to be the year to commit to thinking like a Chief Growth Officer. Marketing is shifting to being less about broadcast and more about narrowcast. Steve Hardy, CMO Secureworks. already doing this. And with that buckle-up!”.

Account Based Marketing 147
Account Based Marketing Top of Funnel Narrowcasting Peer-to-peer 147
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