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7 Ways to Maintain and Grow your Email Marketing List

The Lead Agency

every year – HubSpot. Even if you improve your unsubscribe rates, people change email addresses and move jobs frequently. of contacts dropping off annually, marketers need to consider ways to generate more leads to recover these losses and continue to build up your email list. Shorten the length of lead-capturing forms.

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The Sophisticated Marketer's Guide to Generating More Leads With SlideShare

Hubspot

We''ve compiled an in-depth guide to generating leads with SlideShare, showing you how to design, optimize, and promote your presentations to get more traffic and leads. Check it out below -- and if you have any other tips you''d like to add, let us know in the comments. Here are a few tips to keep in mind.

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9 Lead Generation Mistakes Marketers Need to Stop Making

Hubspot

The folks at IMPACT Branding & Design are providing expert website critiques live at this year's INBOUND event with the help of special guests like Marcus Sheridan and HubSpot's Luke Summerfield. 9 Lead Generation Mistakes Marketers Need to Stop Making. 1) You're buying leads, not generating them organically. How to Fix It.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. It's kind of like a phone for applications to have conversations -- an API literally "calls" one application and gets information to bring to you to use in your software. 15) Clickthrough Rate (CTR).