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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

Google Trends. You can discover new keywords with Google Trends, but that’s not the most interesting thing about it. Google Trends can help you find which locations to target for your lead generation ads. Google Trends will also show you which terms people use in those states. Click Fraud Protection with PPC Protect.

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3 predictions for online marketing in 2016

Biznology

Keep your eyes on programmatic ad buying in 2016. 3) Marketing Automation Software (MAS) for the Rest of Us.

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Why we care about performance marketing

Martech

Since performance marketing campaigns look at actions (sales, conversions, leads) rather than superficial metrics (views, clicks, impressions) it’s theoretically a better approach. Even so, the scale of click fraud is so massive it inevitably impacts the amount you’ll pay for your desired action.

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The 25 Best Slideshare Presentations Of 2013

Marketing Insider Group

Reading through the list and paging through the slides is like taking a training course on some of the biggest trends in business and marketing. KPCB Internet Trends 2013 from Kleiner Perkins Caufield & Byers. Everything Fake Click Fraud Fake Pages Botnets Ad Waste Reduction from Dr Augustine Fou.

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How to Use Social Media for Affiliate Marketing

Optinmonster

Use social media hashtags and trends to find users posting content related to your brand. RafflePress has several social media integrations, is mobile-friendly, includes 1-click fraud protection, and integrates with your marketing and CRM platforms. As you search, look for the following: Which platforms they actively use.

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How to Find and Hire the Right Marketing Agency for Your Small Business

BenchmarkONE

You have to navigate digital ads, social media platforms, paid search, inbound marketing and all the latest trends. They’ll know the latest trends in social media, how to make mobile-friendly webpages, and what kinds of ads are most likely to attract attention. . Others engage in click fraud. Explore Available Services.

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Interview with paid search expert Andrew Goodman

Biznology

The end result: there is no end to the trend in higher click through rates and more sales are being made out of the top two or three ad slots on a page. Second, increased safety in click fraud detection and the machine learning in content and display networks.