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How Summit Direct Mail Grew to $40+ Million By Blending Print & OptiChannel Marketing

MindFire

Highly personalized Landing Pages and Microsites. Watch now to learn how they’ve profitably created direct mail solutions that heavily incorporate digital channels, including: Personalized URLs (“PURLs”). Ringless Voicemail.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. Pricing Based on Customer Expectations , May 26, 2010. Should You Use Foursquare for Your Business?

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42 Experts Explain How to Get Better Qualified Leads with Interactive Content

SnapApp

Below, you will gather insights from the experiments, case studies and opinions of 42 experts who have started using interactive content to better engage and qualify leads. . Interactive Quiz Case Study. The items at the bottom of the tree, e.g. case studies, are effective tools for sales conversions.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Case Studies. Case studies tell the story of how you’ve helped your customers solve their problems—and they can be extremely influential in helping prospects make a purchase decision. Texts, Short Message Service (SMS), Web Push, and Push Notifications. Microsites. Testimonials. Infographics.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Case Studies. Case studies tell the story of how you’ve helped your customers solve their problems—and they can be extremely influential in helping prospects make a purchase decision. Texts, Short Message Service (SMS), Web Push, and Push Notifications. Microsites. Testimonials. Infographics.