ViewPoint

JANUARY 26, 2012

Business buyers themselves are looking for information to help them do their jobs, and they generally welcome and open letters as they arrive on their desks. Your website The source of your cheapest and most qualified sales leads is right at your fingertips: your company website. Business marketers spend an average of 18.6%

B to B 120

B to B netFactor Media SEM 120

Biznology

MAY 29, 2013

So make sure your site is filled with useful, non-salesy information about your category and the problems your customers are looking to solve. Lead generation. The perennial number one goal of just about every business marketer is generating sales leads. E-commerce.

Marketing Websites 80

Marketing Websites netFactor Peer-to-peer B2B Thought Leadership 80

Online Marketing Institute

JULY 31, 2009

There are at least 4 amorphous groups of solution providers also setting their sights on this space: 1) Lead generation services or tools – Because this category contains both service providers (that look more like agencies or telesales outsourcers) and software as a service vendors, there are probably more than I could possibly name.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40