Creating Targeted B2B Content with Account Based Marketing
Vidyard
OCTOBER 9, 2014
And that’s where targeted content comes in, or so says Avanish Sahai, Chief Product Officer at Demandbase. So get this: Strongview, a customer of Demandbase and avid account based marketers, combined targeted ads with customized content to achieve some pretty eye-opening results. So…Does it Work?
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