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I listened to 100+ hours of podcasts about content marketing so you don’t have to

Parse.ly

For the less masochistic, tackle one per week to get a master class in content creation in less than three months! Summary: Host Reid Hoffman (yes, that Reid Hoffman ) studies the story of Charity:Water’s founder and CEO, Scott Harrison. The Modern Marketing Engine | A B2B Coloring Book that Generated Leads and Then Some.

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(14 + 4) CRO Folks Who Talk About the Experimentation Mindset on LinkedIn: Update Your Feed, Be a Better Optimizer

Convert

If you follow them, and ring their bell, two things will happen: You’ll see spirited discussions about trends in the optimization space as well as evergreen wisdom (challenged as needed). In case you are looking for the list of educators we followed in 2021 to learn A/B testing, go check out this round-up. You’d lose.

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Marketer of The Month Podcast- EPISODE 089: Building a Marketing Funnel That Understands Your Audience

Outgrow

Interactive, cultural, and trending widgets designed by him have been featured on TrendHunter, Alibaba, ProductHunt, New York Marketing Association, FactoryBerlin, Digimarcon Silicon Valley, and at The European Affiliate Summit. . About our guest: Brendan Hufford is the Founder of Growth Sprints and Growth Marketer at ActiveCampaign.

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Buyer’s Guide to the Best Content Marketing Books of 2018

Content Marketing Institute

Bottom line: Whether you’re looking for a book to help you reinvent your content marketing or a gift for someone who realizes they need a fresh approach, the shelves are filled with options. Here are some of the best options published in 2018 (and, in one case, the closing months of 2017). Addiction and advertising fascinate me.

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Here is how pros do conversion rate optimization

Kevin Indig

builds relevant, authoritative and organic links throughout the web - with many public case studies to prove it! This expert guide features input from: Travis Bernard , VP CRO @ Graphite Chris Nolan , former Head of Growth @ ShipBob Joshua Kim , Growth Marketing Lead @ Notion (Thank you all so much for making this piece truly special!)

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The Conversion Rate Optimization Events Calendar 2022

Convert

Designed for all key areas of the revenue funnel, the sessions, tracks, and case studies cover ABM, demand generation, sales enablement, content strategy, marketing ops, and more. In 2021, B2B Marketing Exchange returned as a blend of virtual and physical. MARKETING & CRO. Growth Marketing Summit.

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SaaS SEO: The #1 Guide to Growing Your SaaS Business in 2023

accelerate agency

Whilst algorithms, market trends and best practices may evolve over time, the core principles of SEO remain unchanged. Just keep in mind, to ensure your strategy is up-to-date and effective in the present day, you will need to stay informed with the latest news, updates and trends when it comes to algorithms and best-practices.