CAN-SPAM Document Google PageRank 
Moz
MARCH 31, 2019
Google — and other search engines — use these votes to rank web pages in search results. This is the popularity part of Google’s algorithm, described in the original PageRank patent. But Google doesn’t stop at using links for popularity. Most marketers understand that links to websites count as “votes” on the web.
Hubspot
MARCH 29, 2018
If you are new to the search space, the purpose of search engines like Google is to provide the best results when someone completes a search. They want people to have a great search experience and ensure the results they provide do not include spam. It can lead to being wiped completely from search results or gaining a lower position.
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Hubspot
NOVEMBER 22, 2016
But think about this: Google has really been around for over two decades. I mean, they get us our search results, after all.But how does Google's algorithm work? We thought you might ask that, so we put together some fun facts about Google's algorithm, and how it's shaped the way we search today. Source: pyxle.
Moz
SEPTEMBER 12, 2019
Posted by MarieHaynes EAT — also known as Expertise, Authoritativeness, and Trustworthiness — is a big deal when it comes to Google's algorithms. I'm going to share with you why EAT is a big part of Google's algorithms, how we can take advantage of this news, and also why it's really, really important to all of us.
Hubspot
APRIL 24, 2012
Unless you're an SEO expert , it's no surprise if you're mystified by the inner-workings of Google search. How on Earth does Google decide how to rank the pages on your website? Yesterday, Google's head of web spam, Matt Cutts, published a video on the GoogleWebmasterHelp YouTube channel called "How does Google search work?"
seo.co
JUNE 4, 2021
Link wheels can be visualized like a wheel with your main web page in the middle connected to “spokes” that represent backlinks from other websites. Although link wheels can be categorized as “white hat” blog networks, they’re still technically blog networks. Link wheels can be a legitimate, strategic, long-term strategy.
ClearVoice
AUGUST 27, 2019
Blame Google. He spoke to ClearVoice regarding the importance of seamless, quality content — and the need to place a premium on the visitor’s experience: The search engines — and particularly Google — have been telling us for years that quality of reader experience is paramount. Who keeps moving your SEO cheese? Blame Bing.
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