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How To Improve Email Deliverability

DealSignal

How Can Marketing and Sales Teams Improve Email Deliverability? SPF creates a record in your Domain Name System (DNS) that lists the authorized servers that can send emails on behalf of your domain. If you do not have an SPF in place, your emails risk being rejected or spam folder. What is DMARC?

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The Best Email Deliverability Guide Ever

Act-On

Or getting stuck in SPAM folders, never to fulfill their destiny? Soft bounces are often temporary, and senders can typically fix them. Data Hygiene: The overall quality of your email list and the associated data. Inbox Rate: The percentage of emails that are delivered to a non-SPAM folder. How can this be?