Remove campaign target

DiscoverOrg

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7 Quick Wins for Sales and Marketing Alignment

DiscoverOrg

Before we start talking about leads, Sales and Marketing need to agree on their target demographic/s: What kind of customers buy from them? Are they the right size to afford and take full advantage of your product? Demographic information. Here are 7 sales and marketing plays to improve lead quality and boost conversion.

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[VIDEO] 360-Degree ABM: Uncover Your Buyers, Leverage Intent, and Engage Accounts

DiscoverOrg

Today, I’ll walk you through a model that we came up with to help our customers narrow down the accounts that they really want to focus their campaigning on. When you think about Fit data , most people think about the ideal customer profile: The firmographic, demographic data, and other baseline data from great tools like DiscoverOrg.