illumin

APRIL 25, 2024

It’s time to clear the air and understand the differences between the two marketing phenomena. Even the average marketer still falls trap to this typical confusion of distinguishing between OTT and CTV. billion growth projection in 2024 according to eMarketer. Examples include YouTube, Pluto TV, and Tubi.

Cable 111

Cable Television marketing Mobile Advertising Broadcasting 111

Digilant

APRIL 1, 2021

Between cable watchers, cord-cutters, streamers, and all that fall between, the video landscape continues to become more fragmented with the ways consumers watch. According to eMarketer , people without traditional TV services (cable or satellite) will outnumber those with it within the next three years. In-Stream Video .

Paid Content 52

Paid Content Advertisements Advertising Video Marketing 52

Rain: The Growth Agency

FEBRUARY 26, 2018

Since 2012, about 6 million households have cut the cord to cable and satellite TV. The trend to focus on is not cord cutting but on potential growth in “skinny bundles” – Sling, Hulu TV, DirecTV Now, PlayStation Vue, and YouTube TV. Digital forms of TV are shifting entertainment consumption to mobile devices (or not).

Cable 40

Cable Bundling Broadcasting Bandwidth 40

Valasys

JANUARY 9, 2020

YouTube has grown bigger than all the other social media platforms & every other website as well, except for Google. The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from. Video marketing will continue to grow in 2020 & so will be the use of YouTube.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Webbiquity

APRIL 14, 2014

“Big data” is one of the trendiest buzzwordy terms in marketing/technology/business today. 2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. 2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. No, not that.)

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Single Grain

NOVEMBER 28, 2023

If your business intends to remain competitive in the crowded online space, you have to adapt your strategies to the latest innovative digital marketing trends — before they become mainstream. Let’s dive in and explore the forces shaping the future of digital marketing. Herein lies the opportunity.

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Paid Content Marketing AI Trends Paid Search Agency 126