Remove Cable Remove Disintermediation Remove Effectiveness Remove Organization
article thumbnail

Have Digital Marketing and Social Media Killed the Industrial.

Industrial Marketing Today

It was called “Video Killed the Radio Star” by the British band The Buggles and was aired at 0001 hours on August 1, 1981, the day the cable station was launched in the U.S. Complex industrial sales require many face-to-face meetings with several stakeholders within the customer’s organization. Leave your comments below.

article thumbnail

What’s Changed, What Hasn’t in Media Relations

Biznology

The news media, it was believed, would be one of the first industries to be “disintermediated,” a multisyllabic word for “cutting out the middleman.”. Besides the hundreds of channels on cable TV, newsstands are still crammed with magazines and the radio in my car still picks up dozens of stations.

Media 80