The Ultimate Guide to TV Ads
Hubspot
NOVEMBER 7, 2018
Penetration is the number of households who own a TV or subscribe to cable. They typically air on low-numbered channels (like 3 or 10) and feature local news, events, and more. Broadcast / Cable TV Ad. Broadcast and cable TV aren’t synonymous. Cable TV spots are tricky. Penetration.
Let's personalize your content