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10 Online Lead Generation Techniques for Professional Services

Hinge Marketing

Professional services firms have been relatively slow to adopt online lead generation techniques. It’s not surprising given that many commonly used online lead strategies such as contests or sweepstakes are simply inappropriate for many professional services firms and their clients. 4) Online Networking.

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Feed Your Blog Automatically to LinkedIn & Twitter

Writing on the Web

How do you get your blog posts to feed into your LinkedIn profile and Twitter automatically? The second option is to add your Twitter stream to LinkedIn and then by default as long as your blog posts are appearing in Twitter they will also appear on LinkedIn. Post on Google Buzz. This assumes that you are using WordPress.

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Are You Reaching Your A/E/C Lead Generation Potential?

Hinge Marketing

The data showed that today, most firms are using their website for at least basic online marketing purposes: last year, 46% of firms redesigned their websites, 77% generated at least some of their leads online, and 66% plan to expand their online marketing budgets next year. Why invest in a lead generating website?

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B2B Marketing Agencies: How to Choose the Best Fit

BOP Design

If your main B2B marketing goals include online lead generation, it’s essential that the agency you work with is on top of all the latest digital marketing trends and knows which ones are most effective for B2B firms. Lead Generation? Don’t automatically assume that an agency is focused on lead generation.

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Integrating Listening Into Your Platform for ROI

Buzz Marketing for Technology

Listen for Lead Gen opportunities. You can also scan the highlights of this webinar on Twitter by reading the Storify below. Provide delightful customer support. Use social for new product ideas. Use social media to vet pricing of new products. Use social media for M&A ideas in your product lines.

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Top 24 B2B Marketing Posts in February

B2B Marketing Zone Posts

7 Reasons Every Business Needs to be on Twitter - Webbiquity , February 10, 2010 This post was originally published on the WebMarketCentral blog in January 2010. Jon shared his “secret sauce” for lead generation. It was an excellent webinar for all of our Insiders at Find New Customers. companies.

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4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

Companies should follow, not lead, their customers across the social Web. You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details.