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Top Social Media and Marketing Books of 2010

Webbiquity

In Maverick Marketing: Trailride into the Wild West of New Marketing , Tom Hayes invites readers on a gallop through the new west of innovative marketing campaigns, to help generate new ideas to stand out from the herd… The Truth About Search Engine Optimization by Rebecca Lieb. Post on Google Buzz. Share this on Bebo.

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Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

2011 Trends: Content Marketing Is Critical by eMarketer. lead generation content is often promoted differently than thought-leadership content). Post on Google Buzz. Developing A B2B Content Promotional Strategy In 7 Steps by Social Marketing Forum. Article Submission Sites. Share this on Bebo. Share this on del.icio.us.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. Another 49% said they used social networks to generate leads, 46% for customer feedback, 35% for advertising and 29% for market research.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). B2B Sales Lead Generation using SMM , Monday, July 19, 2010. Ad Your Comment Here ( Barriers User-Generated Ads Article Outreach Product Channel Relationship ).

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Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

It’s direct, cost-efficient, and, done properly, still an effective channel for lead generation, nurturing and sales. For example, Helen Leggatt reports that “the inclusion of social media sharing buttons in email generated click-through rates around 30% higher than email sent with no sharing options.&#. by eMarketer.

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Top 25 Articles and 8 Topics in B2B Marketing for March 2010

B2B Marketing Zone Posts

B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing. Social Media Budget Ratio in B2B Marketing - Buzz Marketing for Technology , March 9, 2010 What is the appropriate level of budget to support social media for a B2B company? 7 Demand Generation Best Practices , March 11, 2010.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). by eMarketer. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer. Salaries are lower in certain regions (e.g. Yes—sort of.