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B2B Marketing Trends & Studies That Every Marketer Should Know

Valasys

According to a prediction by Forrester by the year 2021, 48% of the B2B marketing organizations will be organized to support customers’ journeys. The magical & mystical B2B marketing landscape crystal holds that the competition amongst the B2B brands will be fiercer in the year 2020 than it has ever been before.

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Email Marketing Best Practices from MarketingProfs Virtual Event

Adobe Experience Cloud Blog

With thousands of people registered for these events, I’ve decided to provide a summary of the three presentations for any that couldn’t attend. The first presentation was Email Segmentation Made Easy presented by Sara Ezrin, a Director of Services at an Email Provider, CheetahMail. It’s causing success. . Site stats.

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How to Tailor Lead Nurturing Content to Suit Individual Personas

Hubspot

According to Forrester Research , companies that excel at lead nurturing generate 50% more sales ready leads at a 33% lower cost. Ask yourself the following 9 questions when developing your personas ( we elaborate on them here ): What is their demographic information? What is their job and level of seniority? What do they value most?

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Can 3D video transform customer engagement strategies?

BDB

1 Telling a great story is one of the fastest ways to intrigue, inform and influence an audience, regardless of demographic or intention. 2 Integrating 3D video into your marketing and communications strategy is an incredibly effective way to enhance your customer experience at every stage of the buying cycle.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

11 infographics for your next presentation by Ragan’s PR Daily. ** 5 STARS. Arik Hanson shares a collection of “Infographics that would fit nicely into many digital marketing/PR presentations.” ” Topics include online demographics, the growth of social media, Twitter facts and figures (e.g.,

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

Buying space on 3rd party niche relevant email lists to promote your companies content marketing is another strategy that will be more and more effective in 2017. Don't be afraid to test new channels such as Snapchat with branded content to target a younger demographic. Are you marketing to the past, present or future?