Aberdeen

FEBRUARY 4, 2019

The B2B marketing world is abuzz with “purchase intent data.”. I write about it often enough, so to make sure my proselytizing is accurate, I often reference a super-handy guide Aberdeen produced, “Demystifying B2B Purchase Intent Data: Understanding the Basics.”. Demystifying B2B Purchase Intent Data.

Purchase Intent 40

Purchase Intent Intent Data Purchase Intent 40

Aberdeen

DECEMBER 20, 2018

The accuracy of buyer intent data depends upon an accurate interpretation of an intent signal. Intent signals are given off by a prospective buyer’s behavior during their web-based research. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more.

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Intent Signal Buyer Intent Intent Intent Data 49

Madison Logic

MAY 24, 2023

Being named a Leader by Forrester in their new Wave represents a significant milestone for our company and we believe validates our strong intent data offering. With the most comprehensive signal of purchase intent, we arm marketers with better intelligence that empowers them to make data-driven decisions that drive better results.”

Intent Data 52

Intent Data Intent Account Based Marketing Enterprise Management 52

Madison Logic

MAY 24, 2023

Being named a Leader by Forrester in their new Wave represents a significant milestone for our company and we believe validates our strong intent data offering. With the most comprehensive signal of purchase intent, we arm marketers with better intelligence that empowers them to make data-driven decisions that drive better results.”

Intent Data 52

Intent Data Intent Account Based Marketing Enterprise Management 52

PureB2B

MAY 19, 2022

Be sure to syndicate content that aligns with your buyer persona’s objectives. that use buyer intent signals to help you decide the best time to reach out to prospects. To maximize the quality of your leads, don’t just rely on contact validation to qualify the leads entering your pipeline. You can also use?

Lead Generation 62

Lead Generation Linkedin Tactics Sales Qualified Leads 62

Aberdeen

DECEMBER 21, 2018

The buyer’s journey is not a cookie-cutter process from company to company, but there are certain elements that remain common experiences. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. The post How Intent Data Reveals the Anatomy of an AI Buyer appeared first on Aberdeen.

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Intent Data Marketing AI Intent Intent Signal 45

PureB2B

JULY 7, 2022

What is Intent Data? Intent data refers to information about prospective clients or customers, encompassing their behavior, interests, and closeness to a purchase. Businesses can use buyer intent data to calibrate their marketing campaigns—ensuring resources are spent on high-quality, in-market leads.

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Intent Top of Funnel Intent Signal Intent Data 118