Valasys

JUNE 4, 2024

This platform facilitates the buying and selling of ad space across various online channels like websites, mobile sites, and apps. Fragmentation: Before ad exchanges , the digital advertising market was highly fragmented, with advertisers needing to negotiate individually with multiple publishers to buy ad space.

Ad Exchange 40

Ad Exchange Paid Search Agency Allocation Ads 40

Single Grain

APRIL 25, 2022

They’ve worked with some of the biggest names – Amazon, Airbnb, Salesforce, Uber – to increase conversion volume from LinkedIn, Facebook and Google Ads while increasing ROAS. They go beyond ROAS and use the ratio to measure the actual revenue impact of paid ads on sales. Perform market segmentation. Conducting remarketing.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

EMagine B2B Blog

MARCH 3, 2019

In 2019, for the first time ever, digital advertising spend will surpass traditional ad buys , which means that more and more businesses are discovering the value of campaigns like pay-per-click (PPC). Now you can demonstrate very specific and accurate ROAS (return on ad spend) without the guesswork. Why is PPC important?

PPC 57

PPC FAQ Lead Scoring Lead Ranking 57